Given Allison McCormick's fascination with the future and instinct for turning conventional thinking on its ear, it's tempting to say, "This isn't your father's public relations firm."The problem is, that's not exactly true.

AM:PM PR is her company, but it's also her father's. When he suggested taking the dynamic practice they'd built within their former firm and transforming it into something new that would continue their longtime commitment to having good times working for good clients, she leapt at the opportunity. Allison knew there would never be a better partner to continue to learn from and laugh with.

It's a logical continuation of a life spent fascinated by his profession while in hot pursuit of her own way of doing things. AM:PM PR's Fortune Teller loves developing creative solutions, collaborating with her team on behalf of clients and absorbing the constant flux of new information and tools into her communications repertoire.

Besides winning an international award for social media on behalf of Tillamook Cheese, she is also the proud mayor of five locations on Foursquare and has accumulated 15 badges. She serves on the board of Fish Emergency Services, chairs the public relations team and enjoys racking up Delta Sky Miles.