The Basic PR Package is ideal for small businesses, organizations with narrowly defined PR needs and companies with in-house marketing resources.
How it Works
We start every relationship by first understanding what’s most important to you and your organization including your goals, needs and expectations. We work to understand your audience, reputation and history of communications. We familiarize ourselves with your communications tools, analyze your challenges and opportunities, and provide strategic direction for accomplishing your objectives. We provide coaching and assistance as-needed to grow audience engagement, increase conversions and contribute to your organizational success.
AM:PM PR’s Level of Engagement
We work best when our clients see us as an extension of their team. More face-to-face interaction is helpful in the beginning of a client engagement while we’re learning about an organization and its specific needs. Once we’ve established a flow and work is underway, we remain in regular contact. AM:PM PR’s average monthly commitment for the Basic Package is 20-30 hours of professional service.
One size does not fit all and no two clients are alike. We understand that while your budget may match the Basic Package, your PR needs may not. Once we understand your budget and PR goals, we can tailor a scope of work to meet your expectations.