Is Trump’s communication team unethical, incompetent or clever?
(originally drafted 7/19/16) As I watched the furor over Melania Trump’s plagiarized speech Tuesday, I found myself pondering how I’d respond as a communication professional, were I employed by the Trump campaign. It’s a complicated scenario to imagine because there’s a thoughtful crisis communication-oriented response, and there’s an opportunistic publicity-oriented response. Both responses serve a valuable […]