Pat McCormick
As I look forward to 2012, here’s a short list of my PR, social media and technology expectations for the year.
1. Counsel will be king. PR firms wrestle with their responsibilities as new tools and technologies reshape how people communicate. PRSA, the largest association of PR professionals, recently launched a “Public Relations [...]
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I find the Occupy (insert your city name here) movement intriguing. And I’ve pondered what I’d do if the group were a client. I thought more about it after getting an email last week from an Occupy Portland participant sent to several other Portland PR firms, including AM:PM PR.
“Occupy Portland has recently formed a [...]
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I’m grateful for Saturday’s blog post from social media guru Brian Solis. It includes the full text of remarks by Chief of Naval Operations Admiral Gary Roughhead delivered June 6 at the National Summit on Strategic Communications.
His is the most articulate case I’ve seen any chief executive make for the importance of [...]
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Dominic Basulto’s blog yesterday at WashingtonPost.com saw the changing of an era in the confluence of events last weekend.
The events he referenced were the unprecedented S&P downgrade of U.S. government debt, and the concurrent 20th anniversaries of the Lollapalooza music festival and the World Wide Web.
The death of former [...]
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I confess that I’m obsessive about how Millennials are changing how we all communicate.
In an interesting Advertising Age article last week, MTV senior VP of strategic consumer insights and research Nick Shore outlined lessons marketers can learn from the “digilife” of Gen Y (born 1977-1997).
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The top topic buzzing around our office lately is our upcoming first birthday bash . Like our launch party last year, we plan to highlight the wonderful wares of our neighborhood – distillers, caterers, brewers, bakers, artists, winemakers and more.
As much as I’m looking forward to the party, looking [...]
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I’ve never been one to camp out waiting for tickets to a concert, to get the latest Harry Potter novel or some new Air Jordans.
In fact, I didn’t buy my first iPhone until they’d been out for more than a week. iPads were a month old before I got mine. That’s amazing patience for [...]
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As the father of 7 and grandfather of 7, it’s understandable why family is important to me. It may explain why the AM of AM:PM PR is my daughter, Allison.
A couple of weeks ago AM:PM PR took on a pro bono client – our 11-year-old granddaughter, Kaylee. She had [...]
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After nearly four decades of putting out fires, it makes perfect sense that Pat now works from a fire house as AM:PM PR's Fire Chief. An Oregon native, Pat’s family homesteaded near St. Paul in 1850. Cousins still grow hops there.
From editing Army newspapers to helping Ramblin’ Rod judge smile contests and starting a TV station at 27, Pat grew up around communications.
But the lure of politics pulled Pat into staff director roles for state legislative leaders and an Oregon Congressman before starting his first PR firm in 1983. He lobbied, ran Oregon’s electronics industry association, took a lead role in a Portland ad agency. Then he spent nearly 20 years as a partner in one of Portland’s top PR firms.
Pat’s been recognized by peers with a lifetime achievement award from the metro chapter of the Public Relations Society of America. But he’s most recognized by his sandal-shod, no-tie, casual style and the M&M dispensers all around his office.
